Ashraf AboArafe
Riyadh – In partnership with the “Saudi Tourism Authority”, the first edition of the “Saudi Tourism Forum” will be launched, which is scheduled to be held in Riyadh under the slogan “Your Gateway to Tourism”, during the period from (14-16) March at the Riyadh International Convention and Exhibition Center. Forum on domestic tourism; One of the most promising sectors in Vision 2030, and the industry that provides opportunities for qualitative jobs, investments and economic growth that enhances the Kingdom’s international standing, amid wide local, regional and international participation of investors, experts and those involved in the travel and tourism industry.
The forum is considered the largest event in the national tourism sector, as it will provide a qualitative space for the largest Saudi and international brands in the tourism and travel sectors to interact and communicate. And find new opportunities for growth and development of their business, and will also present, in parallel, specialized and inspiring content on the latest technologies and environmental solutions that will affect the tourism industry in the future.
The “Saudi Tourism Forum” seeks to create a main meeting point, provide opportunities for direct communication, and exchange information, in addition to strengthening relations with the main partners in the “travel and tourism” sectors. It also aims to contribute to promoting Saudi destinations, programs, experiences, packages, and tourism products to companies. foreign countries, in addition to enhancing the attraction of regional and international tourists to national destinations; Experience its warm hospitality, rich heritage, vibrant culture, and stunning landscapes that stretch from the heights of Abha to the shores of the Red Sea to the shifting sands of the Empty Quarter desert.
The Saudi Tourism Authority is working with institutional and promotional plans to attract tourists from within the Kingdom of Saudi Arabia, by working with partners from the government and private sectors. To contribute to the promotion of major seasons and events, tourism products and experiences to target segments of citizens and residents.
More than 350 entities specialized in Saudi tourism are scheduled to participate in the “Saudi Tourism Forum”, while the Chairman of the Organizing Committee of the Forum, CEO of the 4M Group, Eng. Hamza Nasser, explained the review of the latest trends in Saudi tourism; Through a series of discussion sessions and workshops that will discuss the most important challenges facing the tourism industry in the Kingdom of Saudi Arabia, as well as the opportunities available at the forum to promote destinations, services and products related to the Saudi tourism sector, and future tourism projects that the Kingdom relies on in developing this emerging industry.
The Chairman of the Organizing Committee said: “The forum will contribute directly and indirectly to the promotion of the Saudi tourism product, and the transfer of its various experiences to regional and international markets, with a broad highlight of the kingdom’s tourism potential, and the heritage, cultural, natural and civilizational diversity that characterizes it, in front of tourism experts and international tourism project managers.” .
The Saudi Tourism Authority previously launched the “Events Calendar”; Which includes all tourism and entertainment activities, events and seasons that the Kingdom of Saudi Arabia is witnessing – and it is constantly updated – as the authority seeks through it to facilitate the task of tourists and visitors in planning their trips and choosing the best events, seasons and activities that suit all tastes and age groups.
It is noteworthy that tourism is one of the pillars of the Kingdom’s Vision 2030, to contribute to diversifying the base of the national economy, attracting investments, increasing sources of income, and providing job opportunities for citizens, as the sector is witnessing rapid growth thanks to plans to advance the tourism sector.
